NBC breaks record $1.25 billion in ad sales as Paris Olympics ratings soar

NBC breaks record $1.25 billion in ad sales as Paris Olympics ratings soar

While American athletes eat their Olympic gold medals, NBC is celebrating a platinum haul in ad dollars. NBCUniversal said Wednesday that it broke its record for ad sales with its coverage of the Paris Summer Games, beating the previous mark of $1.25 billion amassed during the last Olympics in Tokyo. The media giant declined to … Read more

Fox News wins highest July ratings ever to beat cable rivals CNN, MSNBC

Fox News wins highest July ratings ever to beat cable rivals CNN, MSNBC

Fox News beat its cable news rivals in July, helped by a jam-packed news week that made it the cable network’s most-watched month ever, according to data from the Nielsen Research Center. The high viewership was boosted by coverage of former President Donald Trump’s assassination attempt, the Republican National Convention and President Joe Biden’s announcement … Read more